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Independent dealers

CarShots for independent used car dealers

Make a lot full of mixed trade-ins look like one store online. Shoot each car on your phone, get it back on a clean backdrop in about 20 seconds a photo, and post it wherever you sell.

At a glance

Equipment
The phone you already carry
Cost
About 15¢ a photo
Contract
None; month to month
Try it
One photo free, no signup
On this page

Why do photos matter so much on a used car lot?

On a used lot every car is one of a kind, so the photos carry the listing. A shopper scrolling Marketplace or a listing site sees your car next to the same model at other stores, and the picture is the first thing they judge. A car on a clean backdrop looks cared for. The same car parked between a dumpster and a pickup doesn't.

If you can't justify a photographer for every unit, you're probably shooting on a phone already. CarShots keeps that workflow and fixes the result.

How it works on a small lot

  1. Shoot with the outlines

    Open CarShots in your phone's browser or the iOS app. On-screen outlines show where to stand for each angle, so you don't need to know photography.

  2. Get it back on a backdrop

    Each photo returns in about 20 seconds on the backdrop you picked, and the next angle uploads while you shoot. Need a fix? Ask in plain words, like "make it a little brighter".

  3. Post it where you sell

    Turn on Website feed to send the car's photos and walkaround video to your website or DMS through a CSV or XML inventory feed or SFTP upload. For Marketplace and listing sites, download one photo or the whole car as a zip.

How do you make a mixed lot look like one store?

Independent inventory is all over the place: a commuter sedan, a work truck and a ten-year-old SUV in the same row. You can't control what comes in on trade, but you can control how it looks online. Pick one of the 20 curated studio, showroom, outdoor and scenic backdrops and put every car on it, and your inventory page stops looking like a parking lot.

Browse the car backgrounds, and see before and after pairs on the examples page.

McLaren GT front three-quarter view, after CarShots Dark Showroom background
McLaren GT front three-quarter view, phone photo before CarShots
BeforeCarShots
McLaren GT: the phone photo, then the same shot on the CarShots Dark Showroom backdrop. Drag to compare.

Hide plates and fix small things in plain words

Trade-ins often arrive wearing the last owner's plates. CarShots doesn't blur them automatically, but hiding one is a single edit: type "hide the license plate" and the edited photo comes back. Small fixes work the same way, like "make it a little brighter".

For plates on photos you already have, the free license plate blur tool blurs them without an account.

Walkaround videos without filming

A short video stands out in a feed full of still photos. CarShots turns each car's photos into a 15-second 360° walkaround with voiceover and music, so you get a video without filming or editing one. More on walkaround videos.

Free paperwork tools for independent dealers

If you sell more than five used vehicles in 12 months, the FTC's Used Car Rule requires a Buyers Guide displayed on each used car, light truck and van you offer for sale. These free tools handle that and more, with no signup:

  • FTC Buyers Guide generator: As Is or with a warranty, filled in from the VIN and printed at the official size, with a Spanish version for sales conducted in Spanish.
  • Window sticker maker: a used car sticker with your price, features and a QR code.
  • VIN decoder: confirm the year, trim and engine before you write the listing, and see the model's recalls.

This is general information, not legal advice. The FTC's Dealer's Guide has the full rule.

What does it cost per car?

The plan is $50 a month for 333 photos, about 15¢ a photo, so what a car costs depends on how many shots you take. Shoot a dozen angles on a budget car and more on a clean one; both come out of the same monthly photos. Run short and add 67 photos for $10.

There's no contract, and you can cancel anytime. See pricing.

Common questions

Do I need a photographer or a light box?

No. CarShots works with the phone you already have, in the browser or the CarShots iOS app. There's no booth, lighting kit or turntable to buy.

Can I shoot cars outside on the lot?

Yes. Shoot wherever the car is parked, and the photo comes back on the backdrop you pick. Shoot in daylight when you can, and keep other cars out of the frame.

Will the photos work on Facebook Marketplace?

Yes. Download them, one at a time or the whole car as a zip, and add them to your Marketplace listing like any other photos. CarShots doesn't post to Marketplace for you.

Can I hide license plates?

Yes, with an edit. Plates aren't blurred automatically; type "hide the license plate" on any photo.

Do I need a Buyers Guide on every used car?

Under the FTC's Used Car Rule, a dealer who sells more than five used vehicles in 12 months must display a Buyers Guide on each used car, light truck and van offered for sale. Motorcycles are excluded. This is general information, not legal advice.

Is there a contract or a free trial?

No contract: CarShots is month to month. Try a photo of your own car free without signing up, then start a 7-day trial with 20 photos and a 360° video; a card is required.

Studio-quality photos of every car, from your phone

Try it on one of your own cars, free and without signing up. When you're ready, the 7-day trial includes 20 photos and a 360° video.